What a list of web design leads costs
A scan checks up to the number of businesses you choose, in your area and trades, and shows which ones have no website listed. These are pay-as-you-go prices for a few common sizes:
| Businesses checked | Radius | One-off price | Or in credits |
|---|---|---|---|
| Up to 25 | 3 miles | $0.99 | 1 credit |
| Up to 50 | 3 miles | $1.99 | 1 credit |
| Up to 100 | 5 miles | $3.99 | 2 credits |
| Up to 250 | 10 miles | $10.99 | 5 credits |
One credit covers up to 50 businesses. Credit packs bring a credit down to $1.10 and never expire; monthly plans go as low as $0.74 a credit. Every price includes card processing. See pricing for every pack and plan.
What's in each lead
- The business name and its category, like barber, plumber or dog groomer.
- Its address and postcode, and how far it is from your postcode.
- A phone number, where the listing has one.
- Its website status: no website listed, website listed, or needs a closer look.
- A link to the listing, and a pin on the results map.
Download the lot as a CSV for a spreadsheet or your CRM, or work through it on the results page. The sample list shows the layout with made-up businesses.
Why businesses with no website make good leads
Of 706,013 UK local businesses in our research, 151,820 (21.5%) list no website, and 134,235 of those list a phone number. They're trading without one, so you can show them exactly what a site would add, rather than talk a business out of the site it already has. The trades with the highest share:
- Barbers: 54.6% of 19,094 list no website.
- Nail salons: 45.0% of 10,352 list no website.
- Pet groomers: 42.6% of 10,132 list no website.
- Beauty salons: 42.3% of 57,325 list no website.
From Overture Maps listings, built 18 October 2026. Full figures by trade and city: how many UK businesses have no website.
A fresh scan, a bought list or doing it by hand?
| Way | Good for | Ask yourself |
|---|---|---|
| A NoSite Leads scan | A list for your own area and trades, made the moment you ask, with each business's website status so you can go straight to the ones with none. | Which trades can you show relevant work for? |
| A bought lead list | A large list in one go, if the seller says where it came from. | When was it made, which area does it cover, and how many others bought it? |
| By hand on Google Maps | Free, and you get to know each business as you go. | Is it worth the hours? The step-by-step guide shows how. |
Contacting the leads
Most of these businesses list a phone number, and a call or a visit, with a quick mock-up of their site, is a good first step. The cold calling script and cold email templates are written for exactly these businesses. In the UK, sole traders need to have agreed before you send them marketing emails, while limited companies can be emailed with your details and an opt-out: the UK outreach rules cover emails, calls and the TPS.
Questions about buying web design leads
Are these web design leads exclusive?
No. A scan reads current business listings for the area you choose, so anyone who scans the same area can find the same businesses. What you get is a list for your own patch, made the moment you scan it.
How fresh are the leads?
Each scan searches the business listings when you run it. The listings come from the Overture Maps Foundation's open data, which is refreshed monthly. Listings change, so check a business again before you contact it if time has passed.
Do the leads include email addresses?
No email is promised. Each lead has the details its listing holds: the business name, category, address, postcode and, where listed, a phone number, with a link to the listing. In our research, most UK businesses with no website listed do list a phone number.
Does every lead really have no website?
Each lead's listing has no website link, which is a strong signal to research, not proof. Some businesses have a site the listing doesn't show, so search the business name and town before you pitch. Results that need a closer look are marked for manual verification.
Can I buy leads outside the UK?
Yes. The scan builder takes UK postcodes and US and Canadian ZIP and postal codes. Coverage depends on the listings in the area you choose.
Do I need an account?
Not for a one-off scan: you pay and get a private results link. Credit packs and monthly plans need an account, and they cost less per scan.