NoSite Leads

Original research · Aberdeen

Businesses without websites in Aberdeen

Within 5 miles of the centre of Aberdeen, 523 of 2,470 local businesses in open map data list no website (21.2%). The UK figure is 21.5%, and Aberdeen has the 14th highest share of the 30 cities we measured.

By NoSite Leads · Figures from our UK research, built from Overture Maps release 2026-09-23.1

Local businesses within 5 miles
2,470
No website listed (523)
21.2%
Social, booking or directory link only
3.3%
No-website listings with a phone number
86.0%

Key takeaways

  • 523 of 2,470 local businesses within 5 miles of the centre (21.2%) list no website: the 14th highest share of the 30 UK cities we measured.
  • That is 0.3 points below the UK figure of 21.5%.
  • The most no-website listings are beauty salons (130), restaurants (78), hair salons (49).
  • 86.0% of those listings include a phone number.
  • “No website listed” describes the listing, not the business: check before you get in touch.

Aberdeen businesses without websites, by category

Share of Aberdeen listings with no website, by category
Beauty salons
47.3%
Barbers
42.2%
Hair salons
30.2%
Takeaways
20.2%
Cafés
18.0%
Restaurants
17.7%
Car repair & garages
17.7%
Gyms & fitness studios
16.5%
Florists
15.1%
Accountants
12.5%

Source: NoSite Leads, Overture Maps release 2026-09-23.1. Within 5 miles of the centre; categories with 50+ listings.

Every category with at least one listing, sorted by the number with no website listed:

Businesses without websites in Aberdeen, by category
CategoryBusinessesNo website listedShareUK share
Beauty salons27513047.3%42.3%
Restaurants4417817.7%19.3%
Hair salons1624930.2%32.1%
Takeaways1833720.2%18.4%
Cafés1943518.0%31.4%
Barbers833542.2%54.6%
Car repair & garages1923417.7%20.7%
Gyms & fitness studios1332216.5%15.2%
Nail salons451942.2%45.0%
Pet groomers321443.8%42.6%
Estate & letting agents85910.6%8.4%
Accountants64812.5%9.0%
Florists53815.1%19.8%
Dentists8378.4%9.9%
Bakeries6469.4%16.0%
Roofing contractors37616.2%14.4%
Builders7268.3%6.2%
Cleaning services41512.2%15.9%
Massage therapists37513.5%16.6%
Painters & decorators14428.6%29.8%
General contractors6334.8%6.4%
Landscapers15320.0%13.4%
Auto detailers19315.8%41.6%
Dry cleaners16318.8%19.8%
Electricians2129.5%9.4%
HVAC contractors13215.4%5.3%
Insurance agencies8225.0%3.7%
Tyre shops17211.8%18.5%
Butchers18211.1%35.8%
Plumbers2214.5%8.6%
Locksmiths1218.3%8.9%
Physiotherapists2114.8%9.2%
Chiropractors8112.5%9.1%
Moving companies100.0%0.8%
Lawyers & solicitors7500.0%4.5%
Photographers1400.0%3.4%

Categories can overlap (a pizza shop can be both a restaurant and a takeaway), so the rows add up to more than the 2,470 businesses counted once in the total. Shares from small counts move a lot with a few listings.

How Aberdeen compares with the UK

Categories where Aberdeen has a higher share of no-website listings than the UK as a whole:

  • Beauty salons: 47.3% in Aberdeen against 42.3% across the UK (130 of 275 listings).
  • Accountants: 12.5% in Aberdeen against 9.0% across the UK (8 of 64 listings).
  • Estate & letting agents: 10.6% in Aberdeen against 8.4% across the UK (9 of 85 listings).

And where it has a lower share:

  • Cafés: 18.0% against 31.4% across the UK.
  • Barbers: 42.2% against 54.6% across the UK.
  • Bakeries: 9.4% against 16.0% across the UK.

Only categories with 50 or more listings within 5 miles are compared. The UK research has the national table and the method.

What “no website listed” means

These counts describe business listings, not businesses. A listing with no website link can belong to a business that has a website it never added, or one that relies on a Facebook page, Instagram or a booking app. Open map data also holds some trades better than others: tradespeople who work from home or a van often have no public listing at all.

Before contacting a business, open its listing, search its name with “Aberdeen”, and check its social pages. The guide to finding businesses without websites covers the full routine.

UK outreach rules

Under PECR, sole traders and some partnerships count as individuals: only send them marketing emails, texts or social media messages if they have consented. Limited companies don't need to consent to marketing emails, but you must say who you are and offer an easy opt-out. Before calling, screen numbers against both the TPS and CTPS registers. See the ICO's business-to-business marketing guidance or our guide to UK outreach rules. This is general information, not legal advice.

Other UK cities

The same measure for the other 29 cities, highest share first: